January 21-22, 2017 · Toftrees Golf Resort & Conference Center

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Artist Alley Registration

Artist Alley applications are now closed!

Please read before applying!

Thank you for your interest in being an exhibitor in the Artist Alley at Setsucon 2017. We have updated some of our rules and policies, so please take the time to read them carefully before submitting your application. If you have any questions, please contact the Exhibitors Coordinator.

Artist Alley applications will be open from October 17, 2016 until October 24, 2016 11:59:59 PM. Accepted applicants for Artist Alley will not need to complete a convention registration form, as this is included in the Artist Alley registration. You will be contacted by the Exhibitors Coordinator informing you whether or not you have been awarded a spot in our Artist Alley the week of November 7, 2016 to November 13, 2016. After your application is accepted, you will be contacted by the Exhibitors Coordinator to confirm your registration and arrange payment. Payment may be made by check or money order.

Juried Artist Alley

We would love to see what you are selling, so we’ve added an extra space for a link to online pictures or a portfolio of your work. If you do not have your work online, feel free to contact the Exhibitors Coordinator with information about how we can see your work. Having a juried Artist Alley will ensure a wide variety of artists that can bring their best quality wares to our attendees.

All attendees younger than 18 years of age as of January 21, 2017 must have a parent, legal guardian, or a designated chaperone registered for the convention (with a badge). This means that either a parent, legal guardian, or a chaperone has a badge.

All attendees younger than 18 years of age as of January 21, 2017 must have a signed and completed Parental Consent form on file with Setsucon. For pre-registered attendees, please mail a completed Parental Consent form with the pre-registration form.

If an attendee younger than 18 years of age as of January 21, 2017 has a parent or legal guardian who can NOT attend with them, the minor attendee also must have a signed Consent for Chaperone to Accompany Minor form on file with Setsucon.

All paperwork must be correct and in the mail by the December 2, 2016 postmark deadline to get the pre-registration rate.

If you are registering at the convention, please bring a signed, completed Parental Consent form, and a signed, completed Consent for Chaperone to Accompany Minor form (if the second form applies) with you to the Registration Desk. Minors without a completed Parental Consent form on file can not be admitted to Setsucon.

Parental Consent and Chaperone Forms

Artist Alley Rates

A full table registration is $80 and includes:

A half-table registration is $55 and includes:

Additional Artist Alley badges are available at the regular pre-registration rate of $25/person.

Electricity is also available to artists for an additional $50 fee. Please indicate on your registration form if you would like electricity.

Contracts and Payments

Please make out a check or money order to Penn State Anime Organization, and send your full payment and completed contract to the following mailing address:

Anime Organization
The Pennsylvania State University
306 HUB-Robeson Center
University Park, PA 16802

Artist Alley Policies

  1. Artists must be at least 16 years of age as of January 21, 2017.
  2. Registrants for Artist Alley must abide by all the convention policies.
  3. Displays may be no more than 8ft high from the floor.
  4. No Adult Material: See Adult Material Policy below.

Items that MAY NOT be sold in The Alley include:

  1. Copied or traced artwork
  2. "Knockoff" or bootleg merchandise.
  3. Bootleg videos (this includes bootlegged videos recorded on blank videotapes with printed labels; "homemade" DVDs, pirate copies of any titles that have been released commercially in the United States, Japan, or elsewhere; titles taped off the air in Japan-- and any and all fansubs).
  4. Any posters, idol cards, etc., which read "Kodak", "Fuji", etc. on the back.
  5. Unlicensed reproductions of any products actually released by an American company.
  6. Food, snacks, or beverages.

Any violation will come with a warning, at which time you will be asked to remove the offending merchandise from Artist Alley. Failure to comply or a subsequent violation is cause for removal from the convention and forfeiture of all fees.

Items that MAY be sold in The Alley include:

  1. Any products featuring your own creations.
  2. Commissioned and hand-drawn works (but see the guidance below).
  3. Unique, individual, hand-made items (but see the guidance below).
  4. Doujinshi, fanzines, and similar items (but see the guidance below).

Important Note: Artist Alley is not a replacement for the Vendors Room. If you're selling retail items, selling licensed merchandise (other than your own), or doing a high volume of sales, you should apply for space in the Vendors Room.

Adult Material Policy

ALL HENTAI and PORNOGRAPHY is BANNED.

We ask that Exhibitors (Artists and Vendors), particularly those who sell adult material, keep in mind that this is a family oriented event and minors will be present. Think PG-13. The acceptability of displays of material is at the discretion of the Exhibitors Coordinator.

Any material that contains nudity, is extremely or graphically violent, or is otherwise unsuitable for minors (anyone below the age of 18) is prohibited. This includes artistic nudes.

Exhibitors who display prohibited adult material in the general public's view or attempt to sell it will be reminded once about our adult material policy. Failure to comply with warnings may result in removal from Exhibitors Rooms (Artist Alley and Vendors Room) and forfeiture of all fees.

Setsucon's Stance on Copyright, Trademark, and Intellectual Property Protection

Setsucon is a convention created by fans, for fans, and we want to encourage creative originality in all of our valued attendees. This is especially true for the Artist Alley. Setsucon supports the rights of artists and other creators regarding their intellectual property. We have a strict policy regarding bootlegs and counterfeit merchandise, and we take its enforcement seriously, but we also recognize that fandom has a long tradition of "playing with other peoples' toys". Doujinshi, fanzines, fan fiction, and fan art are part of what makes fans, fans. They are creative ways for creative people to celebrate what we love.

Unfortunately, a lot of "fan art" risks running afoul of intellectual property rights laws, which weren't written with fans in mind. Characters and names can be (and often are) protected under international trademark and copyright laws. You're really not supposed to use them without paying for a license.

Some owners and creators (such as J.K. Rowling) even encourage or explicitly allow the use of their characters in fan fiction and art. A few go so far as to collect fan art. And some companies even view fan artists and writers as an emerging talent pool. Fortunately, creators and industry have seldom pursued individual fan artists over individual items, but it would be unwise to assume that past behavior is guarantee that they'll always turn a blind eye. But it is generally true that at any time, the rightful owner of any particular property can choose to take action and stop you from using their stuff. That's not only fair, it's the law.

Setsucon is choosing to encourage original art, and yet we remain supportive of fan works, to the extent that we can legally do so. To that end, we are providing some general guidelines to help you in determining what is generally okay, and what is generally going to get you into trouble with somebody's lawyers eventually.

So when you sign up for a table in the Artist Alley, we ask that you sign a form that makes it clear you understand and accept all the terms and conditions -- and that any violations of copyright, etc. are the responsibility of the individual artist and not the responsibility of Setsucon.

An important addition to our policies:

Though it is not a constant problem, it has come to light on occasion that an artist or vendor may overstep the limits of the booth space they have purchased for the convention. We do understand that more space means more products you can sell. However, encroaching on someone else's space can be both annoying and possibly dangerous.

It is out of respect for everyone's happiness and safety that we ask you to take consideration when coordinating your designated space in the Artist Alley or Vendors Room.

To eliminate conflict, keep in mind that you and your neighbors share a limited area. This means that your personal effects should not impede your neighbor's ability to sit, get in and out of, or move about their space during the course of the convention. Displays should be of a manageable size and utilize your space as efficiently as possible. We also ask that if you have any surplus items or boxes that you do NOT block any exits or fire exits in the case of an emergency. Remember too, that displays shouldn't extend into the walking paths of attendees, as these two rooms have heavy foot traffic.

It may sound like a lot of restrictions, but it is just common sense that everyone can employ to have a wonderful experience at Setsucon 2017. Thank you for reading!