ADVERTISING
Thank you for your interest in being an advertising and business partner with Setsucon. We have numerous advertising and partnership opportunities available for you. Take a look at the following page to learn more about our opportunities and take time to read all of them before submitting your application. If you have any questions, please contact us via our Contact Form above.
Available to all local businesses for the convention weekend, advertise your business directly to our attendees at-con, on our website, and through our social media, for free! During the convention weekend, our attendees will be looking for places around town to explore, eat at, and drink at – and it could be your business. Our Show Your Badge Discount Program allows our attendees to show their Setsucon badge to your business during the convention weekend to get a discount or promotion of your choosing. In exchange, we will promote your restaurant or business to our attendees on our website, social media, and in-person platforms. And it is free for you to participate in!
Help us raise money for a great cause at our Silent Auction. We are looking for businesses and partners that are interested in donating items, such as coupon codes or relevant merchandise, that we can auction off for charity. For donating your items, we will promote your business to our attendees through our website, social media, and/or in-person platforms.
Setsucon offers numerous affordable advertising opportunities, catered to best help you reach our audience. Check out the following options to see which one may be best for your business.
The best way to reach our attendees is by advertising in our program booklet. Every attendee will receive a program booklet upon entry that they will use throughout the weekend and often times keep as a momento. The booklet is a 40+ page 5.5″ x 8.5″ full color/gloss/bleed with a minimum order quantity of 1,500. All ads are dependent on availability. The options are:
Looking to advertise elsewhere in the convention? Take a look at some great spots you can take advantage of:
Setsucon also offers numerous partnership bundle opportunities for various levels, depending on what you are looking for.
Gold Partnership ($1,500)
Silver Partnership ($900)
Bronze Partner ($600)
The following policies must be adhered to when submitting advertising content or while being an advertiser/partner.
Setsucon reserves the right to deny advertising space or a partnership on the grounds of the above or due to lack of space.
In the event of a cancellation of Setsucon, or a cancellation of an advertising opportunity after purchase, all payments will be refunded.
Note – advertising with Setsucon does not guarantee acceptance into other parts of the convention, such as Exhibitors Hall, tournaments, panel applications, etc. and in no way will be considered during those review processes.
Prior to setting up your table, all artists must check-in with the Artists Alley Coordinator. Here, you will obtain the finalized location of your table and your badge(s). More details about this will be provided to accepted artists closer to the convention weekend.
Artists are solely responsible for moving in all necessary merchandise and equipment. The Artists Alley is located on the lower level of the Blair County Convention Center. It is recommended that you park for unloading and loading inside the parking garage of the venue. There is an elevator available for use in the parking garage. There is no guarantee that the venue or Setsucon can provide hand trucks or dollies during load-in and load-out.
Check-in must be done prior to 09:00:00 AM ET on Saturday, January 14, 2023. Any tables that have not been claimed by that time will be forfeited without refund and become available for general purchase starting on Saturday morning. Artists Alley will be open Saturday 10:00 AM – 6:00 PM and Sunday 10:00 AM – 3:00 PM. While we do have minimal programming occurring during the evening of Friday, January 13, 2023, Friday will be exclusively for set-up and there will be no public hours during this time.
Artists will have until 7:30 PM on Sunday, January 15, 2023 to completely clear out any and all merchandise and equipment brought into the venue.
Contracts and payment information will be sent out within two weeks of the notification period. All contracts are due signed and completed at the time of payment. All payments will be completed via our online payment system. We will not accept any cash, check, or money order.
Setsucon is not responsible for obtaining any licenses or permits required by local, state, and federal law for any artists within the Artists Alley. More information on the taxes and licenses required by Pennsylvania law can be found at https://www.pa100.state.pa.us/.
Setsucon is a convention created by fans, for fans, and we want to encourage creative originality in all of our valued attendees. This is especially true for the Artists Alley. Setsucon supports the rights of artists and other creators regarding their intellectual property. We have a strict no bootlegs policy regarding bootleg, counterfeit, or unlicensed resale of merchandise in the Artists Alley, and we take its enforcement seriously; however, we also recognize that our fandom has a long tradition of fan art and fan fiction. Doujinshi, fanzines, fan fiction, and fan art are part of what makes fans, fans. They are creative ways for creative people to celebrate what we love.
Unfortunately, a lot of fanart risks running afoul of intellectual property rights laws, which weren’t written with fans in mind. Characters and names can be (and often are) protected under international trademark and copyright laws. You’re really not supposed to use them without paying for a license.
Setsucon is choosing to encourage original art, and yet we remain supportive of fan works, to the extent that we can legally do so. To that end, we are providing some general guidelines to help you in determining what is generally okay, and what is generally going to get you into trouble with somebody’s lawyers eventually.
So when you sign up for a table in the Artists Alley, we ask that you sign a contract that makes it clear you understand and accept all the terms and conditions — and that any violations of copyright, etc. are the responsibility of the individual artist and not the responsibility of Setsucon.
Though it is not a constant problem, it has come to light on occasion that an artist may overstep the limits of the table space that they have purchased for the convention. We do understand that more space means more products that you can sell, however, encroaching on someone else’s space can be both annoying and possibly dangerous.
It is out of respect for everyone’s happiness and safety that we ask you to take consideration when coordinating your designated space in the Artists Alley.
To eliminate conflict, keep in mind that you and your neighbors share a limited area. This means that your personal effects should not impede your neighbor’s ability to sit, get in and out of, or move about their space during the course of the convention. Displays should be of a manageable size and utilize your space as efficiently as possible. If you have any surplus items or boxes, we also ask that you do NOT block any exits or fire exits in the case of an emergency. Remember too, that displays shouldn’t extend into the walking paths of attendees, as the room has heavy foot traffic.
Please complete the below application to the best of your ability and as complete as possible. This application, and the contents held within, shall be used by our Outreach Coordinator to review potential advertisers and partners for Setsucon. Please ensure that you read all policies and information ahead of applying, as submitting an application binds you to these policies, if accepted.
Do note – submission of an application is not a guarantee of acceptance. We will review each application first before making a decision.
Founded in 2007 by the Penn State Anime Organization, Setsucon brings anime, manga, and Japanese culture to the winter months in Central Pennsylvania.
